5 Reasons Why I Bet on Bikes

When I announced that I was leaving my position at the Downtown Brooklyn Partnership to build a scaleable, secure bike parking solution, I got more than a few blank stares. “The market for cycling isn’t big enough,” was the refrain I heard again and again. One successful CEO told me that New York had a “long way to go” before it was like Amsterdam. Even some bike advocates expressed a degree of skepticism; cycling, for the most part, is still seen as a mostly recreational activity.

Conventional wisdom subscribers are missing a key opportunity. Here are five reasons why:

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